THE STORY

The Freshpoints story began back in 2000, when the current owners were completing their studies in business management at Denver University, USA. Eating out most days gave them an appreciation of a variety of foods, which led them to want to know more about worldwide cuisines and recipes. This curiosity quickly turned into a passion for the food industry, and they vowed to one day have their own restaurant.

OUR SERVICES

Freshpoints supplies fast moving consumer goods such as breads and buns to other restaurants and retail outlets, as well as provide management assistance and guidance to start-up and restructured businesses.

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OUR MISSION

To become a true leader in food management and consultancy locally and internationally.

THE TEAM

BADER H. AL SHAYA

Chief Executive Officer

NASER W. AL SHARHAN

Chief Operations Officer

ED DOYLE

Food and Beverage Consultant

BIJU MATHAI

Catering manager

Juvycel De Leon

Operations Manager

OUR BRANDS

BURGER CO.

Specializes in freshly-made gourmet burgers using premium ingredients, and offers exceptional value for money. Burger Co provides dine in, delivery and catering services.

SAJCO

Supplies authentic Arabic-style sandwiches with a range of healthy choices and vegetarian options. Saj Co provides dine in, delivery and catering services.

THE WHITE KITCHEN BAKERY

Provides a selection of different breads and buns to our own restaurants as well as distribution to others.